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India Tourism Mart 2018: Tourism sector can change the destiny of India, fastest growing tourist destination in the world

By Priti | PUBLISHED: 20, Sep 2018, 17:53 pm IST | UPDATED: 20, Sep 2018, 19:51 pm IST

India Tourism Mart 2018: Tourism sector can change the destiny of India, fastest growing tourist destination in the world New Delhi: The three day India Tourism Mart 2018 concluded with promising and leveraging great potential for growth and reach of tourism across India and the world.
''India is so vast that there will be something new for everyone to see and experience in this country with its varied geography, culture, traditions, architectural marvels, religions. Visiting the country has become easier with the new e-visa regime which is now open to 166 countries,'' Tourism Minister KJ Alphons had said at the inaugural session. Tourism Minister announced that ITM will be an annual event hereafter in line with other International Tourism Marts and it will be held in the month of September.

It started with the the Union Minister for Railways and Coal, Piyush Goyal inaugurating the ‘first ever’ India Tourism Mart (ITM 2018) in the presence of Union Tourism Minister, K J Alphons and the Tourism Minister of Morocco, Mohamed Sajid, in New Delhi.

The India Tourism Mart was organized by the Ministry of Tourism from 16th to 18th September 2018, in partnership with the Federation of Associations in Indian Tourism and Hospitality (FAITH) and with support of State /UT Governments. The function was held in presence of the Secretary, Rashmi Verma, other senior officials of Tourism Ministry and Chairman/members of FAITH and also delegates from India and across the world.

Piyush Goyal wished the best to the Tourism Ministry to reach the ambitious goal of US$100 billion FTA receipts/year within 5 years. The Minister said that unless the infrastructure/fundamentals are set up, India can’t come up as a well sought after destination and that the present government has been developing these like ensuring 24 hour power supply, promoting renewable energy forms and improving connectivity by effectively connecting the remotest destinations.

The Minister also added that the most important element that will help promote Tourism in a complete way is the Government’s cleanliness drive, the Swachhta Abhiyan, which will ensure India becoming a preferred destination for all international tourists.

Mentioning the income multiplier effect in Tourism sector, the Minister said that Tourism generates a number of employment opportunities in formal and informal sectors and can change the destiny of the country. The Railway Minister added that the youth of the country can be entrepreneurs, service providers, interpreters etc in the sector and ascertained that India with its varied features has tremendous potential and we just need to leverage from it.

India Tourism Mart (ITM) was held for the first time and the Tourism industry stakeholders came together for such a large scale event with Ministry’s support. FAITH is the apex organization of all the important trade and hospitality associations of the country with all the 10 major Tourist organizations like FHRAI, HAI, IATO being involved in this mega event and India Convention Promotion Board (ICPB) coordinated the whole event. It was a Business to Business Event. The objective  of  the event  was  to  create  an annual Global  Tourism  Mart  for  India  in line with  major  international  travel  marts  being  held  in  countries  across  the world. The Mart  provides  a  platform  for  all stakeholders  in the  tourism  and   hospitality industries  to  interact  and   transact  business  opportunities.

The ITM 2018 has a participation of around 225 hosted international buyers and Media personnel across the world such as North America, West Europe, East Asia, Latin America, CIS countries etc. International delegates from overseas markets interacted with Indian seller delegates and the buyers  included  current buyers  who  are  already  marketing India as a tourist destination as  well  as  potential  buyers  who  were  not  marketing India as a tourist destination at  present  but  have  shown interest  in  the  country.

The  event also  provided  an  opportunity  to  the  buyers  to  see  the world class  tourism facilities  available  in our  country  such  as  Airports, Hotels, Tourist  destinations, upcoming facilities, MICE facilities, possibility in the field  of  adventure tourism and other niche products.

Around 225 stalls had been provided to the sellers to enable them to interact with the buyers. These included  pavilion  for  States & Union Territories to  showcase  their  unique  tourism  destinations  and  products. The B2B meetings between buyer and seller delegates were held during these 3 days.

The FAITH and State Governments also offered a pre and post event FAM trips (Familiarization trips) for the buyer delegates from overseas.
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